New on Firebrand Group: LinkedIn’s New “How You Rank” Tool for Personal Branding

As you know, I'm hugely interested in personal branding as a topic. I just posted a new article over on Firebrand Group's blog - LinkedIn’s New “How You Rank” Tool for Personal Branding. Thoughts appreciated!

Dove, LinkedIn's Mobile Strategy, Kenneth Cole Tweets: the Social 6 for 4/19/13

There's nothing in here about Dzokhar Tsarnaev, the world's most awful person, even though that obviously took up a good deal of people's time today. That being said, I tried to keep up with everything else interesting the tech & social media world today, including LinkedIn's mobile ad strategy, another Kenneth Cole controversy, and how Brightnest can be a huge boon to the right person. Here's your Social 6:

#6: Hate Keeping Up With Home Maintenance? Brightnest Can Help (TechCrunch)

#5: RW10: Six Things ReadWrite Will Cover In 2023 (ReadWrite)

#4: 5 Fascinating Facts We Learned From Reddit This Week (Mashable)

#3: Here's what ads will look like on LinkedIn's new mobile app (Business Insider)

#2: Ad About Women's Self-Image Creates a Sensation (New York Times)

#1: Yet another controversial Kenneth Cole tweet, this time about gun control (Mashable)

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Twitter Advertising, LinkedIn Mobile Revamp, $174 Facebook Fans: the Social 6 for 4/18/13

It's been a pretty busy week, and a very busy 24-hour period out there. LinkedIn's mobile overhaul isn't insignificant, so I'd advise you to pay attention to that, though Twitter did take a pretty big step forward in solving their advertising model -- and I'd have to salute them for that. Here's your Social 6:

#6: UK Online Payments Platform GoCardless Raises $1.5 Million Series A, Plans To Expand Across Europe (TechCrunch)

#5: LinkedIn Revamps Mobile App (AllThingsD)

#4: A Syncapse study claims a Facebook fan is worth $174 (Mashable)

#3: How To: Engage Successfully on Twitter (Likeable Media blog)

#2: Five Creative Uses for Google Alerts (Lifehacker)

#1: Twitter's advertising capabilities take a huge step forward, with keyword targeting (AllThingsD)

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Michael Vick, Pages Manager, FiveHundredPlus, & Medium: the Social 6 for 3/6/13

Well, it's not often I post more sensationalist, general interest posts, but maybe I should, as the Michael Vick story I shared ran away with the most number of clicks and shares. Given that, I just had to give it the top spot. Plenty more news you can use, however, including an analysis of Apple's time as a dominant stock, FiveHundredPlus' contact management solution, and the ongoing success of Facebook's (admittedly imperfect) Pages Manager app. Here's your Social 6:

#6: Why brands must embrace the role of editor (Marketing Mag UK)

#5: Ev Williams: Medium Wants To Help Build A Sustainable Economic Model For Journalism (TechCrunch)

#4: Facebook's Pages Manager app has now reached 8 million downloads (TheNextWeb)

#3: Remember to stay in touch with all of your best LinkedIn contacts by using FiveHundredPlus (TheNextWeb)

#2: Are Apple's glory days over -- and will a smartwatch help? (Ecommerce Times)

#1: File this under WTF - Michael Vick & his puppy spotted at puppy training classes at Petsmart (Gothamist)

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Chris Hadfield, LinkedIn Marketing, and Facebook Redesign: the Social 6 Weekend Edition

Happy Monday, everyone! Over the weekend (I'm including Friday) there was plenty of activity around the Internet, with a good deal of attention, unsurprisingly, on Facebook's unveil of a new news feed this coming week. Besides news on the Facebook front, we also have how 20-somethings are being put to their limits in today's workplace, astronaut Chris Hadfield's homespun social media branding, and why LinkedIn is topping Facebook as the top social media platform according to top companies. Here's your Social 6:

#6: The hardest selling lesson of all  (Christopher S. Penn blog)

#5: Longer hours (and lower pay) for a lot of 20-somethings (New York Times)

#4: How astronaut Chris Hadfield is an example of expert social media branding (London Free Press)

#3: Facebook trials tweaked single-column Timeline design and new ‘Like Page’ button in New Zealand (The Next Web)

#2: Inc. 500: LinkedIn Chucks Out Facebook From Top Social Tool [Study] (Daze Info)

#1: Here's what to expect from the new Facebook news feed (ReadWrite)

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Foursquare Discounts, Mailbox, Gamification & Heroic Pigs: the Social 6 for 2/26/13

Incredibly busy day all around! The social sharing around my links was probably 250% what it was on a normal day. Is there something in the water?

Today we had plenty of great news, including surprisingly stats about the future of gamification, some viral marketing that tricked quite a few of us, and how not everyone is jumping on the Mailbox bandwagon (I personally like it, but I'm not bowing at its altar). Here's your Social 6:

#6: Foursquare Partners with Visa, MasterCard for Discounts (Ad Age)

#5: Really Cute, but Totally Faked (New York Times)

#4: After Waiting Two Weeks For Mailbox, The Massively Hyped Email App, I Deleted It After Two Days (Business Insider)

#3: 50% of companies will gamify innovation by 2015 (MarketingMag AU)

#2: How I Got @JCrew to Start Tweeting Again (Likeable Media blog)

#1: LinkedIn compiles testimonials from 70 leaders in its latest series (LinkedIn)

iPhone Anniversary, LinkedIn Milestone, & F-Commerce: the Social 6 for 1/10/13

Another big Business 2 Community day for my social sharing, as you guys definitely clicked on and shared plenty of B2C articles. However, that's not all we have in store for you, with LinkedIn hitting another major milestone, as well as my Going Social piece for iPhone productivity apps to celebrate the Apple device's sixth anniversary. Here's your Social 6:

#6: 4 Social Media Sales Tips (Business 2 Community)

#5: Generate Sales with Facebook (Business 2 Community)

#4: LinkedIn vs the Recruiting Industry  (Business 2 Community)

#3: LinkedIn hits 200 million members from more than 200 countries  (The Next Web)

#2: Twitter + Print: Combining the New and the Old to Grow Your Business  (Business 2 Community)

#1: Top 8 Apps for Better iPhone Productivity in 2013 (Going Social)

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LinkedIn, Women in Binders, and Lynx in The Social 6 News Roundup

I'd normally write more of an intro, but I'm sitting here with my new Community Management Associate, Matthew Lum (AKA @matthewjlum on Twitter), and I know you want to get to the news you missed over the last 24 hours. So, let's dive in, shall we? Here's your binder-less Social 6 for 10/18/12:

#6: Case Study: Restaurant Rewards Customers With Cash-Back Promos (Street Fight)

#5: Aptitude, not influence, makes good social media pros (ZDNet)

#4: Brand Caught Handling Social Media Issue Well! (Marketing Pilgrim)

#3: Lynx Facebook Post Claims Body Spray Can Turn Lesbians Straight (Mashable)

#2: My Tweet-by-Tweet Analysis of Last Night's Debate (

#1: LinkedIn's Profile Refresh Is All About the Visuals -- Just Like Other Social Giants  (All Things D)

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The Social 6 Weekend Edition: News You May Have Missed

Welcome back to the Internet, folks. I know some of you take breaks for the weekend, and I don't blame you. In fact, I salute you. That being said, if you were off the Internet over the weekend, you might have missed these stories. Here's your Social 6, weekend recap edition:

#6: Vocus tackles digital marketing, hires hundreds (Baltimore Sun blog)

#5: Dropbox's new Android update puts a major focus on photographs (TechCrunch)

#4: Is Google Going Cold on Zagat? (Technorati)

#3: How Harlem's small business owners are using social media to get ahead (The Uptowner)

#2: iPad Mini Event Will Have Big iBooks Component  (Apple Bitch blog)

#1 How LinkedIn's Executive Editor, Dan Roth, became the most powerful digital business journalist (Business Insider)