Twitter + Starcom, Bad Careers, Gamification in Healthcare: the Social 6 for 4/23/12

Plenty of good links out there all over the web today. Come to think of it, most days I find great content with your help. My only wish is that I had more hours in the day to read. Speaking of reading, let's get started, shall we? Here's your Social 6:

#6: If Planet Earth Used a Social Network (Comic) (AllThingsD)

#5: A look at the future of gamification, mobile apps & social media in the health industry (Money Marketing)

#4: 26 Mobile Apps to Improve Your Business and Networking (Social Media Examiner)

#3: Anyone Can Be Found on Social Media in 12 Hours (Mashable)

#2: Twitter Signs Lucrative Deal With Ad Agency Starcom (New York Times)

#1: Want to know what careers to avoid? Here are the worst jobs of 2013 (CareerCast)

Webinar to Attend: Smarter Digital ROI on 12/18 (Hosted by Econsultancy)

You've no doubt heard of Econsultancy and/or consumed their wonderful content, no? Well, on December 18th they're having a webinar covering Smarter Digital Marketing ROI. It's hosted by Econsultancy's Member Services Manager (and overall superstar) Danielle Mackie.

The webinar is focused on introducing folks to member benefits, and how users can achieve Smarter Digital Marketing ROI using Econsultancy's resources, including their Best Practice Guides and their Internet Statistics Compendium.

What's that -- you're not an Econsultancy member yet? You can get started with them here.

I'm going to try to attend this one, since I know I'm not making the best of my Econsultancy membership, and I do love them as an organization. Register here before you forget!

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McDonald's, Social SEO, Antisocial CEOs, and...Norwegian Foxes? Your Social 6 News Roundup for 12/4/12

Yesterday was so full of news from the Social Web, the news that 3 more Microsoft Surface tablets may hit in 2013 didn't make it. In fact, it was such a busy day I didn't feel right including my announcing my new venture, Firebrand Group, on this list. And if we want to only keep it to news, the link to Pam Moore's SAP-sponsored social media webcast (today!) should be excluded - even though you all should definitely be there. Even without all of that, there's plenty to read. Here's your Social 6:

#6: Do your parents/grandparents not know how to text? This Norwegian fox might be able to teach them (Digital Trends)

#5: Top 5 Breakthrough Marketing Trends You Can’t Ignore (Inbound Marketing Agents blog)

#4: McDonald's Releases 1st TV Ad with Twitter Hashtag (Mashable)

#3: 10 ½ Ways to Take Advantage of "Social SEO" (Forbes)

#2: Study Finds Users Tweet During TV and Toilet Time (Mashable)

#1: Research: 70% of Fortune 500 CEOs Have Absolutely Zero Social Media Presence (60 Second Marketer)

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2012 Stats, Bundle, MoMa Video Games, and Mike Krieger's Principles: the Social 6 for 12/1/12

Busy Friday we had yesterday! The Interwebs were busy with a tons of clicks (including my guest post, #4). Today we have acquisition of one of the more impressive startups out there, some social media stats that will undoubtedly help you win a trivia competition, and Mike Krieger's product development principles. Let's get right to it, shall we? Here's your Social 6:

#6: Capital One Acquires Bundle, A Data-Driven Local Business Directory (TechCrunch)

#5: Pac-Man, Tetris and 12 others land in The Museum of Modern Art’s new Video Game collection  (The Next Web)

#4: 6 Ways Corporate Culture Can Play Into a Company's Social Media Success (Business Conjunctions)

#3: Yes, Social Media Is Risky -- Find A Way To Make It Work (Forbes)

#1: 100 Fascinating Social Media Statistics and Figures From 2012 (Huffington Post)

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LinkedIn, Women in Binders, and Lynx in The Social 6 News Roundup

I'd normally write more of an intro, but I'm sitting here with my new Community Management Associate, Matthew Lum (AKA @matthewjlum on Twitter), and I know you want to get to the news you missed over the last 24 hours. So, let's dive in, shall we? Here's your binder-less Social 6 for 10/18/12:

#6: Case Study: Restaurant Rewards Customers With Cash-Back Promos (Street Fight)

#5: Aptitude, not influence, makes good social media pros (ZDNet)

#4: Brand Caught Handling Social Media Issue Well! (Marketing Pilgrim)

#3: Lynx Facebook Post Claims Body Spray Can Turn Lesbians Straight (Mashable)

#2: My Tweet-by-Tweet Analysis of Last Night's Debate (

#1: LinkedIn's Profile Refresh Is All About the Visuals -- Just Like Other Social Giants  (All Things D)

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Want to Join Team Going Social? Write for Us!

Hi guys. If you're reading this, you may know that I have a book coming out: Going Social: Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media. I'm pretty excited!

Even though I'm psyched, I'm always pretty overworked, to be honest. I'd love to find some help on the writing side. If you can help me develop content for the upcoming companion site, in exchange, I'd love to mentor you professionally and pay you back with advice and direction. Or give you cookies.

The right candidate will:
- Want to work hard
- Be a decent to great writer to begin with (linking me to samples = important!)
- Have a high degree of interest in online journalism and/or social media

Interested? Contact me using the Contact form on the horizontal nav above. I'd love to hear from you.