Vine, Virtual Workers, & the About.me Spinoff: the Social 6 for 2/5/13
Today (2/5/13) wasn't the busiest day around the social newsosphere (I realize that sounds awkward and no, I'm not taking it back). Yet, we still had some good reads to be found, including About.me's move towards (re)independence, why you should care about Twitter's acquisition of Bluefin, and the more creative uses of Vine thus far. Here's your Social 6:
#6: Why you shouldn't rush to gamify (Real Business)
#5: How Facebook Graph Search didn't *actually* break your privacy settings (TechCrunch)
#4: 10 Works of Art on Vine (Mashable)
#3: Why The Twitter-Bluefin Deal Matters (ReadWriteWeb)
#2: Virtually There: Working Remotely (New York Times)
#1: About.me spins out as an independent company again, 2 years after AOL acquisition (TheNextWeb)
Related articles
About.me Founders Buy The Company Back From AOL (AOL)
Twitter Confirms Purchase Of Bluefin Labs To Boost TV Analytics And Advertising Services
Mind if I gamify that for you? - SocialGrad
Tumblr, Taylor (Swift), and Turbulence (Over Graph Search): the Social 6 for 1/25/13
Yesterday I shared a lot, and you guys clicked and shared even more, making it really tricky to curate the Social 6, since quite a few noteworthy stories & pieces got left out. Still, we had a great 24-hour news cycle, highlighted by Keds' big Taylor Swift campaign, quite a few Facebook Graph Search pieces -- including two that disagree with one another -- and the most clickworthy of the day, a new guest post on the Going Social site by content & community standout Tanya Barrios. Here's your Social 6:
#6: Keds' Taylor Swift campaign spends across traditional & social media channels (New York Times)
#5: No, Facebook's Graph Search Is Not Turning Up Racists and Cheaters (New York Magazine)
#4: You Can't Hide from Facebook Graph Search (Businessweek)
#3: Tumblr launches quicker, Twitter-like post creation for a smaller and more streamlined experience (The Next Web)
#2: Facebook Graph Search Shows You 'Married People Who Like Prostitutes' & 'Employers Of People Who Like Racism' (Forbes)
#1: 3 Essential Steps to Handling a Social Media Crisis (Going Social)
foursquare Visualization, 3D Printed Buildings, and Social Media Education: the Social 6 for 1/22/13
What constitutes a social media story? After all, this is the Social 6, where I collect my most shared, retweeted, and commented-upon links every day. Needless to say, I define it pretty broadly, with stories that touch upon social (and technology) even in a smaller way. Today we have whether or not social media should be covered in schools, great visualization of foursquare check-in data, Sergey Brin sighted trying out his awesome Google Glass specs on the NYC subways, and more. Here's your Social 6:
#6: What Is Middle-Class in Manhattan? (New York Times)
#5: 10 Common Sense Ideas To Raise Your Klout Score (Business 2 Community)
#4: Do We Need Social Media Education in Schools Now? (Social Media Today)
#3: Interactive Map Shows Worldwide Foursquare Check-In Data (Mashable)
#2: Sergey Brin Takes His Google Goggles For a New York City Subway Spin (All Things D)
#1: The World’s First 3D Printed Building Will Arrive In 2014 (And It Looks Awesome) (TechCrunch)
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Sergey Brin spotted on New York subway wearing Google Glasses
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Cyber Monday, Black Friday, Fashion-Tech, & Libel: the Social 6, Weekend Recap Edition
I wouldn't blame you for relaxing and staying off of the Internet this weekend, assuming you were exhausted from Turkey Thursday and Black Friday. Still, there's plenty going on out there, so I'm collecting some of my most heavily clicked & shared links from this past weekend. Here's your Social 6:
#6 Sorry, Beliebers: ‘Gangnam Style’ is now the most-viewed YouTube video *ever* (Mashable)
#5 Libel Case That Snared BBC Widens to Twitter Users (New York Times)
#4 Going For “Pretty First” Is Wrong: A Designer’s Take On App Development (TechCrunch)
#3 My Top 6 Cyber Monday Deals (JeremyGoldman.com)
#2 [Op-Ed] The Problem with Most Fashion-Tech Startups (The Business of Fashion)
#1 Black Friday sales online top $1 billion for 1st time: comScore (Reuters)
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Social Media Newsfeed: Cyber Monday | Facebook Privacy
Libel case that snared BBC widens to Twitter users, report by Eric Pfanner
TaskRabbit, One Kings Lane, Fab, and others team up to create a Cyber Monday holiday marketplace
Cyberwar, American Express, and Splurgy top the Social 6 News Roundup
I didn't really cover or share news of the GetGlue acquisition yesterday, or that would have been at the top of my list. Still, there's plenty of news and views you might have missed below. Interestingly, most of it isn't very specific to the social media realm, which is a break from what my social audience tends to click on and share. Without further ado, here's your Social 6:
#6: A Nate Silver-Take On The Most Influential MBA Ranking (LinkedIn)
#5: Social Media Power Rankings: AmEx Knows You Can't Leave Home Without It (The Atlantic Wire)
#4: Cyberwar and Social Media in the Gaza Conflict (New York Times blog)
#3: Grace Coddington (longtime creative director of Vogue) speaks out in new memoir (New York Times)
#2: Splurgy and Pinterest: the New Hit Marketing Combo for SMBs? (Technorati)
#1: Staying Afloat in a Sea of Numbers (Going Social)
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Seven Things Grace Coddington Learned in Media Training
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Univision, Disaster Resources, and Sandy Links Galore top the Social 6 for 10/30/12
It's really interesting how quickly people's interests -- and the news -- can turn. Just a few days ago, you couldn't get much in the way of news that wasn't about the presidential election. Yesterday, almost anything worth clicking on & reading was Sand-related. Here's your Social 6:
#6: Univision to Start Its First Digital Network (New York Times)
#5: How To Create A Successful Visual Social Media Marketing Campaign (Business 2 Community)
#4: Chasing Armstrong With Truth (New York Times)
#3: A Pinterest board of tons of things named Sandy that *don't* suck (Pinterent)
#2: Top 6 Resources for Disaster Preparedness & Recovery (JeremyGoldman.com)
#1: Best ways to follow Hurricane Sandy digitally (until you lose power!) (Mashable)
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Google launches Hurricane Sandy Crisis Map
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Conan & Zynga, Kindle Fire & iPad Mini, and Facebook & Fraud: the Social 6 for 10/29/12
Hope you're all okay and not affected much by Hurricane Sandy, which is still virtually nonexistent here in Manhattan. This weekend, besides Sandy news, I shared a few links that a bunch of you found interesting, including Conan's ideas to improve Zynga's outlook, the continued battle between the Kindle Fire and iPad Mini, and Paul Ceglia's majorly sketchy claims against Facebook. Here's your Social 6:
#6: DreamIt Ventures Partners With Microsoft To Offer BizSpark To All Of Its Startups (TechCrunch)
#5: News From the Advertising Industry (New York Times)
#4: iPad Mini Display: Not Good Enough? (InformationWeek)
#3: Conan Comes Up With Some Naughty Social Games to Save Zynga (All Things D)
#2" Amazon email hints at anxiety over iPad mini (Smartmoney blog)
#1: NY Man Arrested For Trying to Defraud Facebook & Zuckerberg (Mashable)
Everything You're Ashamed You Missed Yesterday: the Social 6 Recap for 10/20/12
Folks, this past Friday saw a slew of great stuff get shared out by yours truly, and clicked, shared, retweeted, you name it from all of you. Your peers pick the top 6 stories, and I rank 'em, same as always.
Here's your Social 6:
#6: The Changing Nature of Customer Relationships (Destination CRM)
#5: Making Yourself a CEO (Bhorowitz.com)
#4: YouTube launches "Campaigns" for members of the YouTube Non-Profit Program (Mashable)
#3: A Twitter Outburst and Another Chance for Andrew Goldman (New York Times blog)
#2: Instagram now auto-translates @mentions of usernames when you share photos on Twitter (The Next Web)
#1: How To Hack An "A-Ha!" Moment (Fast Company)
The Social 6: Stories You Missed This Past Weekend, 8/27/12
Social Media 101: Getting Started On The Top Social Networks - Business 2 Community
Reading this Business to Community piece made me feel like I was reading one of the earlier chapters of my upcoming book Going Social (shameless plug). Really nice set of tips if you're just starting out.
How Congregation Beth Elohim in Park Slope developed a winning social media campaign
I don't normally share Jewish news despite growing up as a Modern Orthodox Jew, but this crosses over into my love for leveraging social platforms to create value. This Clodagh McGowan (great name) on Brooklyn Ink gives great insight as to how the congregation used grassroots support to create a powerful campaign.
Big investors rethinking social media
This San Francisco Chronicle piece outlines how the stock market's treatment of Facebook, Zynga and Groupon has led many Silicon Valley insiders to rethink their investments in social platforms. I believe this to be ultimately a good thing, as investors will really be thinking about what companies are working on initiatives that can be monetized in the near future, versus companies that brag about how many users they have without a clear path towards building impressive revenue numbers.
How Instagram's New Geotagging Feature Can Be Used by Brands
While the title is somewhat misleading in that Instagram has had geotagging for awhile (its Photo Map is truly the new innovation), this article by Allie Snelius outlines some of the opportunities now available to brands.
She's 14, Going on 140 Characters
This New York Times piece really elicited a ton of clicks. It profiles Maude Apatow and her intense Twitter following of 67,000+. Pretty nice profile; I personally loved seeing how her famous director/producer father, Judd, uses Twitter to engage with her.
Barry Diller's InterActive Corp acquires About.com for $300M
Pretty big business move, as Barry Diller’s massive but surprisingly under-the-radar Internet conglomerate InterActiveCorp (IAC) has purchased About.com for $300 million in cash, according to reporting from the New York Times and Mashable.
The Social 6: News You Missed Yesterday, 8/23/12 Edition
#6: How the Toilet Paper Entrepreneur Branded Himself Too Well - New York Times (blog)
Mike Michalowicz branded himself “The Toilet Paper Entrepreneur” back in 2008, yet now he's trying to rebrand himself -- and social media is pushing back! Very interesting story detailing #1 how to brand yourself, and #2 how to think about social media may play a part in making it difficult to rebrand if you're successful at #1.
#5: It's Not Too Soon to Think About Crowdfunding - New York Times (blog)
Another NY Times blog piece that resonated with many of you. Tom Szaky, CEO of TerraCycle, offers up some tips for social entrepreneurs looking to turn to crowdfunding.
#4: How Social Media plays a role in the B2B sales process
Kevin Jorgensen offers up a very useful Business 2 Community piece for understanding how social media fits into the B2B sales cycle.
#3: Progressive’s social media fail may be warning
Haven't heard about Progressive's recent social media crisis? The insurance giant had to deal with a social media firestorm in the past week after a consumer, Matt Fisher, used Tumblr to voice complaints about how Progressive treated his family poorly when the family tried to collect on his deceased sister’s Progressive policy.
#2: Thanks to Verizon's vacation blackout window, we know when iPhone 5 is launching
It's always fun trying to figure out when the latest Apple releases are hitting stores, and with the iPhone 5 it's no exception. Read this piece to get a sense of when you'll be able to purchase your iPhone 5 at Verizon.
#1: YouTube will be offering mobile ads
YouTube will at long last be actually offering up mobile ads, giving Google another revenue stream, and helping to lead the way in monetizing mobile. This is going to be huge. Mark my words.
