Paperless Post, iPad Mini, and...Bill Nye the Science Guy? The Social 6 for 10/17/12
We're right before holiday season, which means news is definitely picking up. Plenty of worthy candidates over the last 24 hours, but here are the victors - your Social 6 for 10/17/12:
#6: How Bill Nye the Science Guy Would Monitor Social Media (CMSWire)
#5: iPad Mini, Meet Your Ancestors (Baristanet)
#4: Paperless Post Goes Retro And Launches Paper, A New Invitation Printing Business (TechCrunch)
#3: Training Your In-House Social Media Team (Human Resources Journal)
#2: Is Your Business Popular or Influential? (Forbes)
#1: iPad Mini will come in 24 flavors, report says (CNET)
Sensegon, Gamification, and Social TV highlight the Social 6 News Roundup
Got busy at work yesterday and didn't have a chance to check out what was going on in the worlds of social media, gamification, startups, and social TV? No worries - I have you covered. Here's the Social 6 roundup of the last 24 hours:
#6: YC-Backed Referly Raises $1M To Bring Affiliate Commerce To Everyone (TechCrunch)
#5: Can social media drive real sustainable change? (The Guardian blog)
#4: Questions and Answers on How The Times Handles Online Comments (New York Times blog)
#3: Sensegon Plans To Improve Ad Targeting Based On Your Personality (TechCrunch)
#2: Are you being played? How tech companies use gamification (VentureBeat)
#1: Why Social Media Needs TV and TV Needs Social (Ad Age)
Facebook Promoted Posts Top the Social 6 News Roundup for 10/4/12
Is this the most awe-inspiring Social 6 roundup ever? Certainly not. I'd never lie to you guys. That being said, yesterday's social shares did elicit quite a few clicks & shares, most notably related to monetization of the Spotify platform, and Facebook's rollout of Promoted Posts, which could turn out to be a game-changer....or could wind up being a sidebar in a "History of Facebook" book. We'll see.
Without further ado, your Social 6 roundup of news & views:
#6: My 7 Favorite Social Media Tools To Up Your Game (Business 2 Community)
#5: A Social Media Marketing Paradox? (ResidualRx.com)
#4: Looks like the iPad Mini is in production (PC Magazine)
#3: ShoeDazzle Picks Up Another $6M As Founder Brian Lee Gets Back To Work As CEO (TechCrunch)
#2: Can Spotify's App Platform Make Rock'n'Roll Profitable Again? Ask Blur (ReadWriteWeb)
#1: Facebook's Promoted Posts launch in the US at $7 a pop (TechCrunch)
Salesforce Buddy Media & more iPad Mini: the Social 6 Roundup
Your clicks, shares, retweets, as always, help shape the Social 6 news & views roundup. Salesforce and its sterling recent acquisition, Buddy Media, were big winners yesterday, though naturally news about the iPad Mini's looming announcement were popular as well. As a matter of fact, the rise of the smaller tablet as its own category so soon after the emergence of the larger form-factor tablet is interesting to take note of, as the Ecommerce Times points out.

Here's your Social 6:
#6: The Fun Side of Social Media (Business 2 Community)
#5: Apple Rumors: iPad Mini Photos And Siri On The iMac, As iPhone 5 Dust Settles - (Huffington Post)
#4: Salesforce Unveils New Cloud Products as Rivals Move In (Businessweek)
#3: 7-Inch Tablets Gobbling Up Market Share (Ecommerce Times)
#2: Chick-fil-A to cease giving money to anti-gay organizations (Boston Spirit)
#1: Salesforce Blends Buddy Media With Radian6 For Its New Social Marketing Cloud (TechCrunch)
The Social 6: News You Missed Yesterday, 8/22/12 Edition
Fifteen-Year Olds Create Reserverr, Hoping To Replace Your Calendar
Talk about starting off young: two fifteen year-olds have founded Reserverr, a site that helps users automatically books reservations free of charge. Billy Gallagher reports for TechCrunch on why this deceptively simple app could make waves.
Gannett buys social media ad company Blinq Media
Traditional media player Gannett, which counts USA Today among its properties, announced that it had acquired Blinq Media, an up and coming firm which develops social media ad campaigns. This is just part of the ongoing trend of traditional media firms buying up rising tech companies so they can broaden their digital expertise, especially on social and mobile channels. I'd rate this as a smart move; the traditional media companies that continue to modernize themselves will win, and the ones that don't will eventually go away. Period.
Predictors of In-App Purchases? Not Having Paid Apps And Playing Lots of Games, Apsalar Finds
In-app purchases are turning into the primary way that many mobile developers make their living. In fact, the majority of the top 25 highest-grossing iOS apps are free to start playing! Analytics company Apsalar conducted a deep dive into mobile apps and spending, as Kim-Mai Cutler of TechCrunch reports.
Dave Kerpen & Likeable Media in Inc. Magazine
Very happy for my friends Dave and Carrie Kerpen, who are featured in this month's Inc. Magazine. The Inc. story features how Dave and Carrie built Likeable Media, the social media and word of mouth marketing agency. Pick up the magazine to read their story, as well as some of the fastest-growing small businesses around. In case you can't tell, I *love* the magazine.
Social Media Fan Advocacy & Loyalty Software roundup, courtesy of @JasonFalls
Social media thought leader (I don't throw that around too often) Jason Falls offers up some great analysis on fan advocacy and loyalty platforms, including 500 Friends, Brandsforce, Zuberance, and more. If you want to understand how to build advocacy and loyalty, and how they're related but different, this is a must-read.

‘Leaked’ iPhone 5 Video Reveals Radical New Design
Gee, there's serious interest in the iPhone 5 launch. Are you honestly surprised? This quick Mashable clip links to the "leaked" video for the iPhone 5 teaser, which indicates a relatively substantial deviation from the iPhone 4 and 4S.