Big Bird, iPad Mini, and Taco Bell Top the Weekend Social 6 Roundup

Did you take a break from reading news across the Interwebz this weekend? I surely hope so. Assuming you did, here's some of what you missed, including how Taco Bell is fighting world hunger, why inventory will be the key to the iPad Mini's success, and how social media can take a so-so job search to a stellar one. There's plenty more, of course; let's dive in:

#6: How the Eels' rugby team leverages social media to succeed (JeffBullas.com)

#5: Don't Mess With Big Bird (New York Times)

#4: Taco Bell launches social media campaign to end hunger (QSR Web)

#3: The Best Ways to Use Social Media in Your Job Search (Forbes)

#2: iPad Mini's likely launch date means inventory will be everything, say analysts (Computerworld)


User Personas, KitchenAid, and Election 2012 in the Social 6 Roundup for 10/5/12

Busy day around the Interwebz yesterday, I tells ya! Plenty to pick from. A few choice articles didn't make it to the top six, but hey, it's called the Social 6 for a reason. It sometimes involves ostracizing one or two folks. You know, kind of like high school.

Here's your Social 6 roundup for October 5th:

#6: Twitter Partners With Nielsen on New Tool to Measure Brand Impact  (Mashable)

#4: Fund managers eager to use social media are held back by industry regulations (Washington Post)

#2: KitchenAid's Community Crisis: A Case Study in Doing It Right (Fierce Loyalty)

#1: How User Personas Can Improve Your CRO Strategy (KISSmetrics)


Facebook Promoted Posts Top the Social 6 News Roundup for 10/4/12

Is this the most awe-inspiring Social 6 roundup ever? Certainly not. I'd never lie to you guys. That being said, yesterday's social shares did elicit quite a few clicks & shares, most notably related to monetization of the Spotify platform, and Facebook's rollout of Promoted Posts, which could turn out to be a game-changer....or could wind up being a sidebar in a "History of Facebook" book. We'll see.

Without further ado, your Social 6 roundup of news & views:


#6: My 7 Favorite Social Media Tools To Up Your Game (Business 2 Community)

#5: A Social Media Marketing Paradox? (ResidualRx.com)

#4: Looks like the iPad Mini is in production (PC Magazine)

#3: ShoeDazzle Picks Up Another $6M As Founder Brian Lee Gets Back To Work As CEO (TechCrunch)

#2: Can Spotify's App Platform Make Rock'n'Roll Profitable Again? Ask Blur  (ReadWriteWeb)

#1: Facebook's Promoted Posts launch in the US at $7 a pop (TechCrunch)

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LinkedIn's Follow Feature, Truvia, Facebook Gifts, and more: the Social 6 for 10/3/12

A very late Social 6 roundup today, guys. Sorry about that, but iluminage & life beckons. I'm sure you understand.

In any case, the news roundup for today is below. This was actually a ridiculously strong day with a bunch of cool stories breaking...I don't think I've spent as long debating who should receive the #1 spot in a long time.

#6: YouTube’s Slick New TV Mode Lets You Browse From the Keyboard or Your Phone (Mashable)

#5: New Ads for Truvia Serve Up Sweet Words  (NY Times)

#4: Facebook Gifts: potent new revenue stream, or dud?  (EConsultancy)

#3: Dog owners shame pets on social media (WBTV)

#2: Twitter Who? LinkedIn Promotes Its Own People to Follow. (All Things D)

#1: Live Twitter Feed Appears in Print Ad [VIDEO] (Mashable)


Sheryl Sandberg and Costco Highlight the Social 6 News Roundup for 10/2/12

Look, everybody, it's a diverse Social 6 today! From failed IPOs (Facebook) to great advice from thought leaders (Amber Naslund) to retailers running into social media policy challenges (Costco), this one's got something for everyone. Here's your Social 6 news & views roundup:

#6: The social workplace: Are you prepared? (Denver Business Journal blog)

#5: CoCoon, The Newest Home For Startups In Hong Kong (TechCrunch)

#4: How - And Why - Startups Should Hire Millennials (ReadWriteWeb)

#3: The One Thing That Smart Businesses Never Do (Brass Tack Thinking)

#2: Sheryl Sandberg says Facebook IPO wasn’t great, but new mobile and advertising products should help (The Next Web)

#1: Costco Gets Slapped Over Social Media Policy (Business 2 Community)

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Microsoft & Klout and Facebook & Gifts: Your Social 6, Weekend Edition

Hi everybody, and happy Monday! Hope you had a good weekend, and didn't spend it reading news across the Internet from a myriad sources. After all, that's what I'm here for. This weekend had a few gems; here are some of the highlights:

#6: Gamification: where play meets productivity and engagement (Opinno)

#5: Is the Social Media Card the New Business Card? (San Francisco Chronicle)

#4: Is California's law barring demands for social media passwords any good? (Techdirt)

#3: Former Employee Explains Why He Was Fired From Facebook (Mashable)

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